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Twitter Finally Introduces Web Analytics

Twitter AnalyticsFor no apparent reason, Twitter has not had an analytics system of its own. For years, those of use that have tried to justify spending time and resources on the platform have had to rely on third-party apps, with a sprinkling of guess-work, to convey the benefits. Twitter analytics will be rolled out to a small group of pilot users this week and then to the rest of us over the next few weeks. Read the rest of this entry

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